To everyone who has ever used the paste:
Since we announced the retirement of our original paste deodorant, we have received messages filled with frustration, disappointment, gratitude, and deep care. Every message, whether critical or kind, matters to us.
Today, we want to share openly why we made this decision, how we have reflected on it, and where we are headed next.
Why we are letting go of the paste?
The paste works exceptionally well. It stops bacterial body odour at the source without stabilizers, fragrances, or gimmicks and helps thousands who thought nothing else ever would.
But the same qualities that make it effective also make it challenging to support at scale:
- Its texture and viscosity vary naturally because we refuse to use unnecessary additives.
- It needs careful storage due to its stabilizer-free composition.
- It is frequently misunderstood, which necessitates constant explanation and defense.
Despite our efforts to communicate transparently, we are met with recurring accusations:
- That the formula has changed. No, it hasn’t.
- That batches are defective or underfilled. No, they aren’t: we fill by weight, not volume.
- That we are misleading customers. We never do. Our work is grounded in science and science is built to inform, not mislead.
As a small team, this ongoing cycle became emotionally and logistically unsustainable. We realized that the product was no longer being held up publicly by the community that once embraced it and we couldn’t carry it alone.
Behind the scenes, our team faces persistent hostility, much of it from individuals unwilling to read, or unwilling to accept even our clearest explanations. We witnessed speculation evolve into online discussions, and honest scientific responses were dismissed as mere excuses. The emotional toll has been significant.
We understand that disappointment can lead to criticism but much of what we experience crosses the line into abuse. This makes it more challenging to serve those who genuinely depend on us and forced us to make a choice: continue defending ourselves, or begin rebuilding with peace, purpose, and focus.
The paste remains available for now and will stay in stock until the stick deodorant launches or the remaining jars sell out.
What we are building now?
This decision wasn’t made due to a failure of the paste; rather, it was made because defending it was distracting us from our true mission: to innovate in odour care and skin health.
We haven’t sacrificed performance; instead, we have elevated it.
Introducing The SPECTRUM Series
The Spectrum series is our most advanced product line yet. Every product under development remains fragrance-free and excludes common allergens including coconut derivatives, making them a perfect fit for extremely sensitive skin, including conditions like eczema, HS, and post-inflammatory irritation.
SPECTRUM Stick: Under Development
A full-body deodorant stick engineered specifically for sensitive skin and to outperform everything, including our original paste:
- Targets all odours that can be controlled topically: bacterial, stress-induced, hormonal, nonenal (aging), metabolic, and medical-related odours.
SPECTRUM SERUM: Under Development
An advanced serum engineered for whole-body odour control and sensitive-skin support. Designed for areas where the stick isn’t ideal.
Our Commitment
Since day one, every decision at Super Deodorant Labs has followed a simple scientific standard:
- No added fragrance
- No unnecessary excipients
- No functional compromises
If it doesn’t outperform everything, protect more effectively, and remain safe for sensitive skin, it doesn’t leave our lab.
Want to be first in line?
We are opening early access to both the Spectrum 72 Stick and Serum for those who want to be part of the rollout.
Join the waitlist → Stick
Join the waitlist → Serum
Join the waitlist → Acid Peel (more on this later)
You will get early product news, behind-the-scenes updates, and first access to pre-orders before the public launch.
Thank You
The paste is the beginning.
It continues to helps thousands reclaim their confidence and gives us the foundation to build what comes next.
To everyone who stands by it, thank you.
To everyone stepping into this next chapter with us: we are building for you.
We are building with more knowledge, more resolve, and the same belief we have held since day one:
You deserve a deodorant that doesn’t just stop odour, it transforms your skin.
We are just getting started.
And what’s coming is worth it.
With deep respect,
The Super Deodorant Labs Team
77 commentaires
If you are switching to a stick, I hope the formula can stay as close as possible or are able to do yearly or pre order only batches of the paste! Not only is your current formula super effective and non irritating, and I’m sure we all worry about new ingredients that may not let us sensitive kids use it, most sticks also have ozerkerite/earth wax which is an endocrine disrupter
Please don’t take away the paste. It has changed my life! For real. I’ve tried literally everting else and this is the only thing that has worked! It’s so sad and mind-boggling there have been haters. Please know the rest of us support this company and rely on this product!!
I recently found your paste a couple of months ago, and it has been a game changer for my teenaged daughter, who was always SO embarrassed about her smell, we tried countless natural deodorants and nothing worked until yours. She would cry all the time and never felt confident until trying this one. I tried it also and it is seriously the best I’ve ever used. I love that it rubs in and doesn’t stain my clothes, (a problem with all other natural things I’ve tried) doesn’t irritate my sensitive skin, and actually works! A lot of natural deodorants work for 10 min to 2hrs, then you need to reapply. Super Deoderant is literally the best! Add my vote for those of us loyal customers who would love to see the paste stay.
I am crazy allergic to deodorants over the counter. Even the “hippy” ones because I am allergic to the fragrances too. I used lume but didn’t work as good and got all over my clothes. And I was also allergic to half of their line. I noticed with a lot of the “safer” ones it didn’t cut stress sweat (I’m an ER nurse and have a lot of stress:-). But after I tried super deodorant I was hooked. It doesn’t get on my clothes. There’s no odor. And then actually works. I started using the tiny tins and I thought this isn’t gonna work for the price, but they actually lasted a long time. I love to have one in my purse at all times. Please don’t get rid of this stuff. It’s great. And a lot easier to more mobile then carrying around stick deodorants that melts all over your stuff.
Extremely gutted about the paste. I have had deodorant change their recipes in the past and it is always led to the product not working anymore or irritating my skin. Please don’t remove it completely it has seriously changed my life.
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